Google wants your user content, traffic not included
Google launched a program to take fresh user content straight from sites, and Lily Ray says the announcement says nothing about paying partners or even sending them traffic. Elsewhere, two SEOs say site moves keep going wrong.
Read the whole week in one goRank trackers are mostly fixed, but not fully
Getting into AI answers
Google wants your user content, with no traffic promised
Google launched a UGC Fresh Data Program that lets sites feed fresh user-generated content (reviews, comments, forum posts) straight to Google, Cyrus Shepard reported. Lily Ray says it is unclear from the announcement what the benefit is for the sites handing content over. Nothing changes for you unless Google asks you to join.
It says nothing about paying partners or even sending them traffic.
Who this affects: Sites that collect reviews, comments or forum posts from their visitors.
- Do nothing, this is a partner program you must join.
Do not do this
Moving your site to a new address keeps going wrong
Two well known SEOs say they are seeing more site moves that never recover, and both advise against changing your domain unless you truly must. Glenn Gabe says site owners keep emailing him about botched domain name changes, including one yesterday.
I have a theory. I think a site migration triggers a new quality assessment.
Who this affects: Anyone thinking about moving their website to a new domain name.
- Do not change domains unless you absolutely have to.
- Open Search Console, click Pages, check for crawled not indexed.