An SEO is openly selling fake link networks again
The pitch is public, the orders go by direct message, and the product is a pile of sites that exist only to link to you.
An SEO called Connor Showler is publicly offering to build businesses their own PBN. A PBN is a private blog network, meaning a group of websites that exist for one reason, to link to your site and make it look popular to Google.
The offer is specific. He says the sites are built on EMDs and expired domains, filled with what he calls topical authority content, and that they build backlinks (links from other sites to yours) on autopilot. An EMD is an exact match domain, a web address that is just the search term you want to rank for, like bestplumberdallas.com. Price depends on how many sites you want and what industry you are in, and interested buyers are told to send a direct message.
Want me to build a dedicated PBN to boost your business ?
In an earlier post the same account told people to load up on these domains now and spin up shell brand sites in clusters using the large language model of their choice, which means writing the content with an AI tool. He says exact and partial match domains have the best position in this environment.
Exact and partial match domains have the best position in this environment
What this means for your site
Nothing has changed in Google search. This is one person selling a service, not a new ranking rule, and neither post includes any comment from Google.
The thing to know is what you are actually buying if someone pitches you this. It is a set of sites with no real audience, written in bulk, pointing at you. Links like that are not the same thing as a real site choosing to mention your business, and the whole arrangement depends on Google not noticing the pattern.
If an agency or a freelancer offers you a link package built on expired domains, ask them to name the sites and go look at them. If the sites have no readers, no business behind them and pages that read like filler, you are paying for a pattern Google is built to find. Do nothing else. Keep your money and put it into pages on your own domain that answer a real question a customer asked you this week.
Be the person who already knew
One email a day. Under three minutes. You will hear about a Google change before it shows up in your traffic.