OpenAI ChatGPT
OpenAI's conversational AI tool that answers user questions and mentions businesses. Every SEO Weekly story on OpenAI ChatGPT, newest first. 9 stories since November 2026.
- ChatGPT is testing a list of links above its answers
Five plain search results appeared above the chat reply in a test one SEO caught on desktop.
- ChatGPT mostly quotes the top of your page
A look at 30 million citations suggests burying your best answer near the bottom costs you mentions.
- ChatGPT sends a tiny slice of Google's clicks
The first real traffic numbers from OpenAI's new reporting tool are much smaller than many people guessed.
- Four AI tools almost never pick the same local business
A study of nearly half a million local searches shows each AI engine starts from a different shortlist.
- ChatGPT's own data beats tools that guess at it
OpenAI's Business Hub sees actual questions people ask, while most paid trackers run made-up ones.
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- ChatGPT can build a sales agent from your website
Two SEOs posted first looks at the new business tools, and the setup is mostly automatic.
- ChatGPT now shows how often it mentions your business
OpenAI opened a free dashboard where you can claim your business and see the traffic ChatGPT sends you.
- ChatGPT is close to showing how often it mentions you
New wording spotted in OpenAI's unreleased business tool points to a launch that is not far off.
- Checking one chatbot tells you almost nothing
Four AI tools were asked the same 80 questions and cited almost entirely different websites.
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